Services: Inspire, Advise, Guide

Amid rapid technological shifts and economic, societal, and environmental changes, business leaders must decide faster with fewer certainties.

I step in at three pivotal moments: clarifying decisions, justifying them, and driving execution.

Inspiring, advising, and guiding: three ways to move your decisions forward

EXEMPLES OF ENGAGEMENTS AND PROJECT

Brand/marketing framework for B2B software firm:

Strategic documentation review (business plan, roadmap), interviews of 15 best clients, series of 5 interactive workshops with top exec taskforce, alignment on a new brand platform and new portfolio of offering.

AI marketing roadmap for a large pan-European bank:

Keynote speech for CMO seminar with international marketing team, review and challenge of existing AI roadmap, benchmark of key marketing AI use cases, discussion on organizational impact

CX maturity assessments, inspiring keynote speech, priorizitization of key customer journeys, recommendation on how to establish a CX function, interactive workshops on CX culture and marketing/brand/CX alignment

Series of customer experience advisory sessions for a global consumer brand:

black nikon dslr camera on white printer paper

Marketing repositioning of a consultancy/agency:

Ongoing advisory advice on sustainability strategy for a global insurance company:

Bi-monthly conversations on sustainability strategy and roadmap, inspiration with best practices, ESG benchmarks, educational sessions with business leaders, talks and speeches

Keynote speech for CMO seminar on collective intelligence, review and challenge of existing AI roadmap, recommendations for a new brand positioning

French Go To Market Strategy for a MarTech Company:

Consumer and Business Buyer analysis of the French market, competitive intelligence and analysis to fine tune the positioning for the French market, review and adaptation of the go to market approach, review and localization of the marketing plan, series of webinar and keynote speeches in French to develop brand visibility

alt="Testimonial from Luc Dammann, SVP & President EMEA, Adobe"

alt="Testimonial from Guillaume Darrousez, CEO Yves Rocher"

“I have had the opportunity to work directly with Thomas for many years, during which he has regularly supported my teams in Europe, particularly in France. I have always valued his deep knowledge of Tech, his forward-looking vision, and his ability to engage with executives by putting strategic issues into perspective. I am certain he will be able to do the same for you with his own company.”

Luc Dammann,

SVP & President Europe Middle East and Africa, Adobe.

“Thomas knows the retail, marketing, and sustainability challenges well. His analysis is valuable for stepping back, benchmarking what other players are doing, and he has a unique ability to articulate what some are only just beginning to understand.”

Guillaume Darrousez,

Président Directeur Général, Yves Rocher.

alt="Testimonial Jonathan Cherki, CEO and founder Contentsquare"

“Thomas has supported us since the very beginning of the Contentsquare adventure. He’s an independent analyst who knows how to decode trends. That’s invaluable when you’re looking to pressure-test your thinking in order to move faster than everyone else.”

Jonathan Cherki,

Chief Executive Officer and founder of Contentsquare.

SERVICES

I believe in quality over quantity so don’t expect daily or even weekly updates, but rather bi-monthly or monthly news – assuming I’ll only write when I have something meaningful to share.